The Process
The Soft Start is for anyone holding a spark.
A gut feeling. A blurry vision. A half-formed idea that won’t leave you alone.
Maybe you’re dreaming of a wellness brand but don’t know what it looks like yet.
Maybe you have a product in mind but no clue how to make it stand out.
Maybe you just know you want to build something—you’re just not sure what.
This is where we begin.
Step 1: The Spark
We start with what you have.
A mood, a concept, a vibe. A few scattered notes or a voice memo you keep replaying. You don’t need a business plan. You don’t need a pitch. You just need curiosity—and a willingness to explore. Once you sign up, we’ll set a time to schedule a consult and really unpack the vision you want to bring to life.
Step 2: The Dig
This is where we go deeper.
We ask the questions that help you uncover what’s really there:
What’s the emotional core of this idea?
Who is it for?
What makes it different, even if you can’t explain it yet?
This part feels like a conversation, not a consultation. It’s intuitive, reflective, and designed to help you hear yourself more clearly.
Step 3: The Shape
Once we’ve uncovered the essence, we begin shaping it. Together, we craft language that feels true—whether it’s a brand story, a concept, or a direction that finally feels aligned.
You’ll walk away with:
Clear, confident language around your idea
A deeper understanding of your brand’s emotional tone
Direction you can build on—whether you’re launching next week or next year
Who It's For
The SEED Package is for early-stage creatives, entrepreneurs, founders, etc. It’s not corporate, not rigid—it’s intuitive, thoughtful, and emotionally intelligent.
Ready to Begin?
This is the gentle beginning.
The part before the branding.
The part where your idea becomes something you can hold.
